About Us


ProActiv Sports – formerly Sport4kids, was founded in Hong Kong in 2011 by Will Murray and David Azar. Both Will and David share a great passion for sports and they both competed on the international stage representing Ireland and Australia.

In line with our company tagline – more than just sports coaching, the founders believe that sports play a major role in the overall development of children into healthy, active and successful adults.

ProActiv Sports expanded to Singapore in 2014 and to Malaysia in 2019. Currently we have over 5000 children and adults participating in our programs in Hong Kong, Singapore and Malaysia every week.


We are a one stop sports solution for kids and adults and we make your sports experience as convenient for you as possible.

We offer professional sports programs to children and adults to help them reach their full potential and improve their personal development. Our highly qualified team provide the knowledge and experience to ensure all participants progress on their sporting journey with us.

Our ultimate goal is to engage with the community to give everyone the opportunity to play sports and to live healthy and active lives!!

Our aim as a business is to become the leading sports provider in Asia and to provide an opportunity for everyone to play sports!


At ProActiv Sports, we understand that our team is the heart of our business and that selecting the right people is crucial to our success and to your overall sporting experience. We have the highest recruiting standards and all our team must display the Sport4kids/ProActiv Sports core values (Respect, Passion, Professional, Knowledge) in their daily lives.

All our staff has the qualifications and experience to deliver our progressive coaching curriculum for all our sports programs. All new team members must complete the Proactiv Sports training course, irrelevant of experience and qualifications. This ensures consistency in all our classes.

Everyone is first aid trained and have rigorous background checks prior to working with us. We are passionate about ensuring everyone has a memorable sporting experience and training and safeguarding are imperative to this. So rest assured you are in SAFE hands



Our classes operate in 52 different locations throughout the island of Singapore. You can find the full list of locations here.

  • Address: 451 Joo Chiat Road, Level 3 Katong Point, 427664
  • Telephone: +65 9807 6827
  • Email: info@proactivsports.com


Our classes operate in 58 different locations throughout Hong Kong. You can find the full list of locations here.

  • Address: Unit 703A, 7/F, Heng Ngai Jewelry Centre, No. 4 Hok Yuen Street East, Hung Hom, Kowloon, Hong Kong
  • Tel: (+852) 2773-1650
  • Email: info@sport4kids.hk

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